Project Citation

Business Wire. (2025). Cannabis Edibles Business Analysis Report 2025 | Market to Reach $48.7 Billion by 2030 – Faster-Acting Edibles Formulations Generate New Opportunities – ResearchAndMarkets.com. Retrieved from https://www.businesswire.com/news/home/20250707144985/en/Cannabis-Edibles-Business-Analysis-Report-2025-Market-to-Reach-%2448.7-Billion-by-2030—Faster-Acting-Edibles-Formulations-Generate-New-Opportunities—ResearchAndMarkets.com

Coca Cola Company. (2024). The Coca‑Cola Company Evolves Voluntary Environmental Goals. Retrieved from https://www.coca-colacompany.com/media-center/the-coca-cola-company-evolves-voluntary-environmental-goals

Coca-Cola Company. (2025). About: 138 Years of Refreshment. Retrieved from https://investors.coca-colacompany.com/about

DeepSeek-AI. (2025). DeepSeek-V3.1 (Computer software). https://www.deepseek.com.

ElSherbini, N. N. (2023). Strategic Digital Content Marketing: The PESO Model in Practice. Journal of Public Relations Research Middle East , 60-65.

Jia, Z., & Ma, H. (2022). Case Analysis of Coca-Cola’s Sustainability. BCP Business & Management, 31, 62-68. doi:10.54691/bcpbm.v31i.2537

Manuel Arroyo – Leadership. (n.d.). https://www.coca-colacompany.com/about-us/leadership/manuel-arroyo

McMillan, A. (2024). How ESG is the Cornerstone of Coca-Cola HBC. Retrieved from https://procurementmag.com/articles/how-esg-is-the-cornerstone-of-coca-cola-hbc

Mogaji, E. (2023). Digital Consumer Management: Understanding and Managing Consumer Engagement in the Digital Environment. Taylor & Francis.

PR Newswire. (2025). Cannabidiol Market Size worth $22.05 billion, Globally, by 2030 – Exclusive Report by The Research Insights. Yahoo Finance. Retrieved from https://finance.yahoo.com/news/cannabidiol-market-size-worth-22-142800114.html

Zhong, Z. (2024). Analysis of Coca-Cola Company’s Marketing Strategies and Business Model. Journal of Education Humanities and Social Sciences, 42, 1035-1040. doi:10.54097/xc8t2061